Izods Paradigm

Luxury BranD Design & Packaging

 

Services

Logo design
Branding design
Packaging design
Brochure design

The Brief

Izods Pens are a high end retailer of luxury fountain pens and with the launch of their own brand pens Roy, the owner, wanted to create a sub brand to IZODS and required a logo, an outer packaging

box for the fountain pens themselves and a brochure.

The sub brand was created to appeal to his younger audience through bright paint splash designs and a modern typographic layout for the packaging.

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